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How to Use Price Assist

How To Utilize Price Assist To Effectively Price Units

Price Assist uses a combination of square footage, market data, and amenities, among other factors to calculate a range of competitive price options to help maximize your returns or reduce vacancy. Each listing on ApartmentAdvisor is assigned a Deal Rating of Great, Good, Fair, High Price, or Overpriced. The tool will present you with three options for pricing - Fast Lease, Market Rate, and Premium Rate - all of which will keep your listing in the "Fair Deal" range. Use the Premium Rate to maximize your cash flow, or opt for the Fast Lease price to prioritize a quick lease turnaround - the choice is yours! 

Using Price Assist

1. First, add your unit using the property manager tool. Be sure to include accurate square footage, bedroom and bathroom count, and amenities.

2. Navigate to unit pricing. You will see a list of all your units alongside a Deal Rating column and a price slider, which can be used to adjust pricing.

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3. Click "view suggestions" to see a range of potential pricing options.

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4. Keep in mind these are just suggestions based on recent comps and market data to provide a range of potential pricing options. You are welcome to set your unit's price higher or lower than the suggested amounts if you feel confident in your pricing. However, this will be reflected in your Deal Rating.